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How to Attract and Hire the Best Talent for your Company

Price: £395 + VAT
Duration: 2 Days

The best people choose their employer – not the other way around.  Traditional methods aren’t fit for purpose and organisations need to know how to attract and retain the best staff in a limited talent pool.  For more details, click here

What will be covered?

  • Why an effective attraction strategy is essential
  • The difference between a job spec and a job ad
  • What is employer branding and why it is crucial for attracting top talent?
  • Google For Jobs – why you need to understand this recent major change to the recruitment industry
  • How to ensure your job ads are Google friendly and will be found easier by candidates
  • How to write compelling and persuasive job ads
  • When should (or shouldn’t) you post your ads?
  • Creating eye-catching, engaging social media posts
  • Why the candidate journey is a crucial part of the recruitment process
  • Applying for the job – what could go wrong?
  • How to screen CVs & applicants quickly and effectively
  • Planning the interview process
  • How to conduct interviews that will analyse the most suitable person for the job
  • Shortlisting, selecting and offering

Who should attend?

This course is ideal for:

  • HR professionals, recruiters and leaders involved in any stage of the recruitment process

Outcome and benefits

  • An evaluation of their current skillset in attracting the best candidates to their jobs
  • Knowledge and desire to make their candidate attraction as effective as possible
  • The ability to gather further information for their job ads that will make them perform better
  • Google friendly job ads
  • A more seamless application process
  • A properly screened dummy CV and candidate
  • A range of interview styles and techniques

Course materials (included)

Delegates receive courseware to refer to throughout the course and as a refresher following the course


  • A current live job, or a spec for a job ad that the trainee continuously hires for, or the toughest job to attract candidates to.
  • Ideally, a laptop/PC to amend the job spec, complete the adbuilder and write the ad, however, this is not essential

Further courses that may be of interest:

  • Talent Management: All You Need to Know
  • Employee Induction Training Design